Yep. That Lady Gaga song. But no, this is not Born This Way, this is Born With It!
The name is a reference to Maybelline's slogan, "Maybe she's born with it. Maybe its Maybelline." Who knew Maybelline's slogan had such a perfect pink? I mean, really! I wouldn't have guessed and I grew up constantly hearing "Maybe it's Maybelline" commercials during the 90s. That got old fast...
But Maybelline has been turning out great products and I know the beauty world has been doing backflips. I just haven't yet been doing backflips, because these recent "wonder products" have been a bit too expensive for me and not on sale. (Bugger.) Oh well ~
Maybelline has a great line for lips. I love Color Sensational lip liners. I am someone who, for a very long time, never wore lipstick. When I finally decided to, I tracked down a good red and went for a clear lip liner (why struggle with matching!), Maybelline's coming up as a good pick for drugstore. More recently I wanted something other than reds. Something lighter in color... Born With It came out as a color I liked and was affordable. Yay!
|Left: one swipe; right: three swipes|
|Left: one swipe; right: three swipes with flash|
This is probably my favorite pink lipstick, since I struggle with finding pink lipstick. I bought mine from Ulta, which had it priced at $7.49 and I do believe when I was at another grocery store, these were about $8. I would expect you to pay somewhere between $7 and $8, but probably closer to $8!